Communication strategy and action plans

Today, all executives and managers increasingly feel the need to innovate in their communication in order to strengthen the perception of quality and presence of the company or institutional image, of their products and/or their social and economic policies.

This awareness leads to a desire to reinforce the gains already made, correct any shortcomings, and perhaps even in extreme circumstances embark on a repositioning of their corporate image.

But very often, anxiety and haste tend to result in one-off superficial remedies, which cannot help them achieve a real mastery over their communication. In a world full of signs and messages, such ad hoc operations are ineffective and sometimes harmful, and cannot possibly lead to a sound control over corporate image.

Only a communication strategy, accompanied by a working plan and the means required to deliver it, could possibly provide a powerful image and competitive positioning.

CCM Consulting Group offers you a range of communication consultancy services to reposition your image and optimise your results:

  • Inventory of the issues.
  • Analyse the current situation and measure the shortcomings.
  • Define the desired image.
  • Action programmes.
  • Accompaniment measures.

Implementation arrangements

Adapt the services to the client's needs :

  • Assistance in developing a strategy and specifications.
  • Implement the selected actions.
  • One-off missions to deal with particular problems.
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